Hashtagging topics related to what you do is an excellent way to build your audience, and your rankings as well.
Start by searching Twitter for topics that are connected with your business. For examples:
Warning: some of the best topics may be counterintuitive. Use your imagination, and your professional experience, to find keyword combinations that will attract potential users of your product or services.
Include a link to your website (internal links are fine) in your Twitter posting, and accompany the tag with keyword-rich, provocative text. “Stirring the pot” by posting something that is likely to elicit debate can be effective, as long as you don’t go too far over the edge.
It’s that simple. The finesse comes in when you fine-tune your keyword combinations.
Of course, you can use hashtags on your Facebook as well.
Questions? Contact Christopher Merrill, Chicago Web Designer for answers.